Consumer diversity is increasing rapidly and firms have long sought to differentiate their products relative to competitors. This is where market segmentation comes in. Long gone are the homogeneous markets that Henry Ford conquered with his mass production of one model of car (mass...
Unemployment, enforced idleness of wage earners who are able and willing to work but cannot find jobs. In societies in which most people can earn a living only by working for others, being unable to find a job is a serious problem. Because of its human costs in deprivation and a feeling...
Introduction The euro is the currency of thirteen European Union countries, stretching from the Mediterranean to the Arctic Circle (namely Belgium, Germany, Greece, Spain, France, Ireland, Italy, Luxembourg, the Netherlands, Austria, Portugal, Slovenia and Finland). Euro...
1.Profile BRD - Groupe Societe Generale is the second bank in terms of banking assets in Romania. With 4 billions euro market capitalization (as of 15th of January 2007) BRD - Groupe Societe Generale ranks first of the financial entities listed at the Bucharest Stock Exchange and...
Petrom - Making a strong company even stronger In order to consolidate our leadership position, to ensure the company's future and to close the gap to standards, which are internationally competitive, we have entered a modernization process. This process is aimed at improving the...
Globalization has various aspects which affect the world in several different ways: Industrial (alias trans nationalization) - emergence of worldwide production markets and broader access to a range of goods for consumers and companies Financial - emergence of worldwide financial...
I have chosen the book entitled "Sensul tranzititei", written by Gheorghe Popescu and published at "Editura Economica" publishing house, in Bucharest, in 2003, because I was eager to discover more information about the real meaning of the process of transition, so debated in the last...
If you plan on selling a product online, one of the main things you'll want to focus on is learning how to create a search engine friendly website so people can find your site. After all No traffic means no sales and definitely no profits. Don't ever try to sell a product online...
The Constitution is the system of fundamental laws and principles that prescribes the nature, functions, and limits of a government or another institution The Constitution of the United kingdom is uncodified , consisting of both written and unwritten sources There is no technical...
This document is a brief introduction to TCP/IP, followed by advice on what to read for more information. This is not intended to be a complete description. It can give you a reasonable idea of the capabilities of the protocols. But if you need to know any details of...
Extending product lines to target more narrowly defined consumer segments has been a favorite strategy of brand managers for years. Popular buzzwords like one-on-one marketing and niche marketing underline its importance in practice. In this context, we ask to what extent market...
Core 2 is an eighth-generation x86 architecture microprocessor produced by Intel based on an all-new CPU architecture called the Intel Core microarchitecture, which is the successor of NetBurst microarchitecture that has powered most Intel processors since 2000. Core 2 also marks the...
Artificial intelligence (shortly AI) is a branch of computer science that deals with intelligent behavior, learning, and adaptation in machines. Research in AI is concerned with producing machines to automate tasks requiring intelligent behavior. Examples include control, planning and...
Yahoo! began as a student hobby and evolved into a global brand that has changed the way people communicate with each other, find and access information and purchase things. The two founders of Yahoo!, David Filo and Jerry Yang, Ph.D. candidates in Electrical Engineering at Stanford...
According to Wikipedia, the free web encyclopedia (http://en.wikipedia.org/wiki/Lateral_thinking), Edward de Bono points out that the term problem solving implies that there is a problem to respond to and that it can be resolved. That eliminates situations where there is no problem or a...